Privacy policy

1) Information about the collection of personal data and contact details of the person responsible

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following we will inform you about the handling of your personal data when using our website. Personal data are all data with which you can be personally identified.

1.2 The person responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Chigozie Ogbuebele, Makagi, Leibnizgasse 61/20, 1100 Vienna, Austria, Tel .: 069918828238, E-Mail: info@itsmakagi.com. The person responsible for processing personal data is the natural or legal person who, alone or jointly with others, decides on the purposes and means of processing personal data.

1.3 For security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries to the person responsible), this website uses an SSL or. TLS encryption. You can recognize an encrypted connection by the character string "https: //" and the lock symbol in your browser line.

2) Data collection when visiting our website

When used for informational purposes only our website, i.e. if you do not register or otherwise provide us with information, we only collect data that your browser transmits to our server (so-called "server log files"). When you visit our website, we collect the following data, which is technically necessary for us to display the website to you:

  • Our visited website
  • Date and time at the point in time of access
  • Amount of data sent in bytes
  • Source / reference from which you came to the page
  • Browser used
  • What was used Operating system
  • IP address used (if necessary: ​​in anonymous form)

The processing is carried out in accordance with Art. 6 Para. 1 lit. f GDPR on the basis of our legitimate interest to improve the stability and functionality of our website. The data will not be passed on or used in any other way. However, we reserve the right to check the server log files retrospectively if there are concrete indications of illegal use.

3) Hosting & amp; Content-Delivery-Network

Hosted by Shopify
We use the shop system of the service provider Shopify International Limited, Victoria Buildings, 2nd floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland (“ Shopify ”), for the purpose of hosting and displaying the online shop on the basis of processing on our behalf. All data collected on our website is processed on Shopify's servers. As part of the aforementioned Shopify services, data can also be processed in the context of further processing on behalf of Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada, Shopify Data Processing (USA) Inc., Shopify Payments (USA) Inc . or Shopify (USA) Inc. In the event of the transmission of data to Shopify Inc. in Canada, the appropriate level of data protection is guaranteed by the adequacy decision of the European Commission. Further information on data protection from Shopify can be found on the following website: https://www.shopify.de/legal/ data protection
Further processing on servers other than the aforementioned from Shopify only takes place within the framework set out below.

4) Cookies

To make your visit to our website attractive To design and enable the use of certain functions, we use cookies, i.e. small text files that are stored on your device. Some of these cookies are automatically deleted again after closing the browser (so-called "session cookies"), some of these cookies remain longer on your device and allow you to save page settings (so-called "persistent cookies"). In the latter case, you can see the storage duration in the overview of the cookie settings in your web browser.
If individual cookies used by us also process personal data, the processing takes place in accordance with Art. 6 Para. 1 lit. b GDPR either for Execution of the contract in accordance with Art. 6 Paragraph 1 lit. a GDPR in the event that consent has been given or in accordance with Art. 6 Paragraph 1 lit.f GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the Page visit.
You can set your browser so that you are informed about the setting of cookies and individually decide whether to accept them or to accept Can exclude cookies for certain cases or in general.
Please note that if you do not accept cookies, the functionality of our website may be restricted.

5) Contacting

When contacting us with us (e.g. via contact form or e-mail) personal data will be processed - exclusively for the purpose of processing and answering your request and only to the extent necessary for this. The legal basis for processing this data is our legitimate interest in answering your request in accordance with Art. 6 Para. 1 lit.f GDPR. If your contact is aimed at a contract, the additional legal basis for the processing is Art. 6 Para. 1 lit. b GDPR. Your data will be deleted when it can be inferred from the circumstances that the matter in question has been finally clarified and provided that there are no legal storage obligations to the contrary

6) Data processing when opening a customer account

According to Art. 6 Para. 1 lit.b GDPR, personal data will continue to be collected and processed to the extent necessary in each case if you provide us with this when you open a customer account. The data required to open an account can be found in the input mask of the relevant form on our website. A deletion of your customer account is possible at any time and can be done by sending a message to the above address of the person responsible. After deleting your customer account, your data will be deleted, provided that all contracts concluded about it have been fully processed, there are no legal retention periods to the contrary and we have no legitimate interest in further storage.

7) Use of customer data for direct advertising

- Sending newsletters via Klaviyo
Our e-mail newsletters are sent via the technical service provider »Klaviyo«, 225 Franklin St, Boston, MA 02110, USA ( http://www.klaviyo.com/), to whom we will pass on the data you provided when registering for the newsletter. This transfer takes place in accordance with Art. 6 Para. 1 lit. f GDPR and serves our legitimate interest in using an effective, secure and user-friendly newsletter system. Please note that your data is usually transferred to a Klaviyo server in the USA and stored there.
Klaviyo uses this information to send the newsletter on our behalf. Klaviyo does not use the data of our newsletter recipients to write them down or to pass them on to third parties.
To protect your data in the USA, we have a data processing agreement with Klaviyo, in which Klaviyo undertakes to do so to protect the data of our users, to process them on our behalf in accordance with their data protection regulations and, in particular, not to pass them on to third parties.
You can view Klaviyo's data protection regulations here: https://www.klaviyo.com/privacy

8) Data processing for order processing

8.1 b> & nbsp; As far as necessary for the execution of the contract for delivery and payment purposes, the personal data collected by us will be passed on to the commissioned transport company and the commissioned credit institution in accordance with Art. 6 Para. 1 lit. b GDPR.

We work fer to process your order ner with the following service provider (s) who support us in whole or in part in the execution of concluded contracts. Certain personal data is transmitted to these service providers in accordance with the following information.

8.2 & nbsp; Use of special service providers for order processing and processing

- Billbee < br> Orders are processed by the service provider "Billbee" (Billbee GmbH, Paulinenstrasse 54, 32756 Detmold). Name, address and any other personal data will be passed on to Billbee exclusively for processing the online order in accordance with Article 6 (1) (b) GDPR. Your data will only be passed on if this is actually necessary for processing the order. Details on Billbee's data protection and its data protection declaration can be viewed on the Billbee website under "billbee.io".

8.3 & nbsp; Transfer of personal data to shipping service providers

- GLS
If the goods are delivered by the transport service provider GLS (General Logistics Systems Germany GmbH & amp; Co. OHG, GLS Germany-Straße 1 - 7, 36286 Neuenstein), we will give your email address in accordance with Art 6 Paragraph 1 lit. Otherwise we will only pass on the name of the recipient and the delivery address to GLS for the purpose of delivery in accordance with Article 6 (1) (b) GDPR. The transfer takes place only as far as this is necessary for the delivery of the goods. In this case, prior coordination of the delivery date with GLS or the transmission of status information of the shipment delivery is not possible >

8.4 & nbsp; Use of payment service providers (payment services)

- Apple Pay
If you opt for the "Apple Pay" payment method from Apple Distribution International (Apple) , Hollyhill Industrial Estate, Hollyhill, Cork, Ireland, the payment is processed via the "Apple Pay" function of your device operated with iOS, watchOS or macOS by debiting a payment card stored with "Apple Pay". Apple Pay uses security features built into your device's hardware and software to protect your transactions. In order to approve a payment, you must enter a code that you previously specified and verify using the "Face ID" or "Touch ID" function of your device.
For the purpose of payment processing, yours will be communicated during the ordering process Information and information about your order are passed on to Apple in encrypted form. Apple then re-encrypts this data with a developer-specific key before the data is transmitted to the payment service provider of the payment card stored in Apple Pay to carry out the payment. The encryption ensures that only the website from which the purchase was made can access the payment details. After the payment has been made, Apple sends your device account number as well as a transaction-specific, dynamic security code to the original website to confirm the success of the payment.
If personal data is processed in the described transmissions, the processing takes place exclusively for the purpose of payment processing in accordance with Art. 6 Para . 1 lit. b GDPR.
Apple stores anonymized transaction data, including the approximate purchase amount, approximate date and time and information on whether the transaction was successfully completed. The anonymization completely rules out any personal reference. Apple uses the anonymized data to improve Apple Pay and other Apple products and services.
When you use Apple Pay on the iPhone or Apple Watch to complete a purchase made through Safari on the Mac, the Mac and the authorization device communicate via an encrypted channel on the Apple servers. Apple does not process or store any of this information in a format that can be used to identify you personally. You can turn off the ability to use Apple Pay on your Mac in your iPhone's settings. Go to Wallet & Apple Pay and turn off Allow Payments on Mac.
For more information about Apple Pay privacy, visit the following web address: https://support.apple.com/de-de/HT203027
- Klarna
If you select a Klarna payment service, the Payment processing through Klarna Bank AB (publ) a> Sveavägen 46, 111 34 Stockholm, Sweden (hereinafter "Klarna"). In order to enable the processing of the payment, your personal data (first and last name, street, house number, zip code, city, gender, email address, telephone number and IP address) as well as data related to the order (e.g. invoice amount, article, type of delivery) passed on to Klarna for the purpose of identity and credit checks, provided that you have expressly consented to this in accordance with Article 6 (1) (a) GDPR as part of the ordering process. You can see here which credit agencies your data can be forwarded to:
https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/credit_rating_agencies
The credit report can contain probability values ​​(so-called score values). As far as score values ​​are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of the score values ​​includes, but is not limited to, address data. The information received about the Klarna uses the statistical probability of default in payment for a balanced decision on the establishment, implementation or termination of the contractual relationship.
You can revoke your consent at any time by sending a message to the person responsible for data processing or to Klarna. However, Klarna may still be entitled to process your personal data if this is necessary for contractual payment processing.
Your personal details will be processed in accordance with the applicable data protection regulations and in accordance with the information in Klarna’s data protection regulations for data subjects based in Germany https://cdn.klarna.com/1.0/shared/content/ legal / terms / 0 / de_de / privacy
or for data subjects based in Austria https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_at/privacy
treated.
- Paypal
When paying via PayPal, credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "installment payment" via PayPal, we give your payment data to PayPal as part of the payment process (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal"). The transfer takes place in accordance with Art. 6 Para. 1 lit. b GDPR and only insofar as this is necessary for payment processing.
PayPal reserves the right to use the payment methods credit card via PayPal, direct debit via PayPal or - if offered - "purchase" Invoice "or" installment payment "via PayPal before carrying out a credit check. For this purpose, your payment data may be passed on to credit agencies in accordance with Article 6 (1) (f) GDPR on the basis of PayPal's legitimate interest in determining your solvency. PayPal uses the result of the credit check with regard to the statistical probability of default for the purpose of deciding on the provision of the respective payment method. The credit report can contain probability values ​​(so-called score values). As far as score values ​​are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of the score values ​​includes, but is not limited to, address data. Further data protection information, including the credit agencies used, can be found in PayPal's privacy policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full
You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for contractual payment processing.
- Shopify Payments
We use the payment service provider "Shopify Payments", 3rd Floor, Europa House, Harcourt Building, Harcourt Street, Dublin 2. If you choose a payment method offered by the payment service provider Shopify Payments, the payment will be processed by the technical service provider Stripe Payments Europe Ltd., 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland, to whom we send your Pass on the information communicated during the ordering process along with information about your order (name, address, account number, bank code, possibly credit card number, invoice amount, currency and transaction number) in accordance with Art. 6 Para. 1 lit. b GDPR. Your data will only be passed on for the purpose of processing payments with Stripe Payments Europe Ltd. and only insofar as it is necessary for this. You can find more information on data protection at Shopify Payments at the following Internet address: https://www.shopify.com/legal/privacy.
Information on data protection law on Stripe Payments Europe Ltd. can be found here: https://stripe.com/de/privacy
- IMMEDIATELY
If you select the "SOFORT" payment method, payment will be processed by the payment service provider SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany (hereinafter "SOFORT"), to whom we will send the information you provided during the ordering process along with the information about your order in accordance with Art. 6 Para. 1 lit.b GDPR. Sofort GmbH is part of the Klarna Group (Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden). The transfer of your data takes place exclusively for the purpose of payment processing with the payment service provider SOFORT and only insofar as it is necessary for this I is. You can find more information about SOFORT's data protection provisions at the following Internet address: https://www.klarna.com/sofort/datenschutz.
- Stripe
If you choose a payment method from the payment service provider Stripe, the payment will be processed by the payment service provider Stripe Payments Europe Ltd., 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland, to whom we will receive the information you provided during the ordering process along with information about your order (name, address, account number, bank code, possibly credit card number, invoice amount, Currency and transaction number) in accordance with Art. 6 Para. 1 lit. b GDPR. You can find more information on Stripe's data protection at the URL https://stripe.com/de/privacy#translation.
Stripe reserves the right to carry out a credit check on the basis of mathematical-statistical procedures in order to determine the legitimate interest in this to maintain the solvency of the user. If necessary, Stripe transmits the personal data required for a credit check and received as part of payment processing to selected credit agencies, which Stripe discloses to users on request. The credit report can contain probability values ​​(so-called score values). As far as score values ​​are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of the score values ​​includes, but is not limited to, address data. Stripe uses the result of the credit check with regard to the statistical probability of default for the purpose of deciding on the authorization to use the selected payment method.
You can object to this processing of your data at any time by sending a message to Stripe or the commissioned credit agencies.
However, it remains Stripe may continue to be entitled to process your personal data if this is necessary for contractual payment processing.

9) Online Marketing

9.1 & nbsp; Facebook Pixel for the creation of custom audiences with extended data comparison (with cookie consent tool)
Within our online offer, the so-called "Facebook pixel" of the social network Facebook is used in the mode of extended data comparison, which is provided by Facebook Ireland Limited , 4 Grand Canal Quare, Dublin 2, Ireland ("Facebook").
On the basis of his express consent, if a User clicks on an advertisement played by us on Facebook, an addition is added to the URL of our linked page by Facebook Pixel. This URL parameter is then written into the user's browser via a cookie, which our linked page sets itself. In addition, this cookie collects specific customer data such as the e-mail address that we collect on our website linked to the Facebook ad for processes such as sales, account registrations or registrations (extended data comparison). The cookie is then read by Facebook Pixel and enables the data, including the specific customer data, to be forwarded to Facebook.
With the help of the Facebook pixel with extended data comparison, Facebook is on the one hand able to identify the visitors of our online offer as a target group for the display of advertisements (so-called "Facebook Ads"). Accordingly, we use the Facebook pixel with extended data comparison in order to only display the Facebook ads placed by us to Facebook users who have also shown an interest in our online offer or who have certain characteristics (e.g. interests in certain topics or products that based on the websites visited), which we transmit to Facebook (so-called "Custom Audiences"). With the help of the Facebook pixel with extended data comparison, we would also like to ensure that our Facebook ads correspond to the potential interest of the users and are not annoying. In this way, we can further evaluate the effectiveness of Facebook advertisements for statistical and market research purposes by tracking whether users were redirected to our website after clicking on a Facebook advertisement (so-called "conversion"). Compared to the standard version of Facebook Pixel, the extended data comparison function helps us to better measure the effectiveness of our advertising campaigns by recording more assigned conversions.
All transmitted data is stored and processed by Facebook, so that a connection to the respective user profile is possible and Facebook the data for our own advertising purposes, in accordance with the Facebook data usage guidelines ( https://www.facebook.com/about/ privacy /) . The data can enable Facebook and its partners to place advertisements on and outside of Facebook.
These processing operations only take place when express consent has been given in accordance with Art. 6 Para. 1 lit. a GDPR.
The information generated by Facebook are usually transmitted to a Facebook server and stored there; this can also be transmitted to the Facebook Inc. server in the USA. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.

9.2 & nbsp; - Google Ads Conversion Tracking
This website uses the online advertising program "Google Ads" and, as part of Google Ads, the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google "). We use the offer of Google Ads to draw attention to our attractive offers with the help of advertising materials (so-called Google Adwords) on external websites. In relation to the data from the advertising campaigns, we can determine how successful the individual advertising measures are. Our aim is to show you advertisements that are of interest to you, to make our website more interesting for you and to achieve a fair calculation of the advertising costs.
The conversion tracking cookie is set when a user clicks on clicks an Ads ad served by Google. Cookies are small text files that are stored on your device. These cookies usually lose their validity after 30 days and are not used for personal identification. If the user visits certain pages on this website and the cookie has not yet expired, we and Google can see that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. This means that cookies cannot be tracked via the websites of Google Ads customers. The information obtained using the conversion cookie is used to generate conversion statistics for Google Ads customers who have opted for conversion tracking. The customers find out the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information with which users can be personally identified. When using Google Ads, personal data may also be transmitted to the servers of Google LLC. in the USA.
Details on the processing initiated by Google Ads Conversion Tracking and how Google handles data from websites can be found here: https://policies.google.com/technologies/partner-sites
All processing described above, in particular the setting of cookies for reading information on the device used, will be only carried out if you have given us your express consent in accordance with Article 6 (1) (a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.
You can also use Google Ads Conversion Tracking to permanently set cookies object by downloading and installing the browser plug-in from Google available at the following link:
https://www.google.com/settings/ads/plugin?hl=de
Please note that certain functions of this website may not be able to be used or only to a limited extent if you have deactivated the use of cookies.
Google's privacy policy can be viewed here: https://www.google. de / policies / privacy /

10) Web analysis services

10.1 & nbsp; Google (Universal) Analytics
Use this website uses Google (Universal) Analytics, a web analysis service from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Google (Universal) Analytics uses so-called "cookies", which are text files that are stored on your device and that enable your use of the website to be analyzed. The information generated by the cookie about your use of this website (including the shortened IP address) is usually transmitted to a Google server and dort, which can also be transmitted to the servers of Google LLC. in the USA.
This website uses Google (Universal) Analytics exclusively with the extension "_anonymizeIp ()", which ensures anonymization of the IP address by shortening it and excludes direct personal reference. As a result of the extension, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google LLC. Server in the USA and shortened there. On our behalf, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide us with other services relating to website activity and internet usage. The IP address transmitted by your browser as part of Google (Universal) Analytics is not merged with other Google data.
Google Analytics also enables the creation of Statistics with statements about the age, gender and interests of the site visitors on the basis of an evaluation of interest-based advertising and with the help of third-party information. This allows the definition and differentiation of user groups of the website for the purpose of target group-optimized alignment of marketing measures. However, data records recorded via the “demographic characteristics” cannot be assigned to a specific person.
Details on the processing initiated by Google Analytics and how Google handles data from websites can be found here: https://policies.google.com/technologies/partner-sites
All processing described above, in particular the setting of Google Analytics Cookies for reading out information on the terminal device used are only executed if you have given us your express consent in accordance with Article 6 (1) (a) GDPR. Without this consent, Google Analytics will not be used during your visit to the site.
You can revoke your consent at any time with effect for the future. In order to exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website. We have concluded an order processing agreement with Google for the use of Google Analytics, with which Google is obliged to protect the data of our website visitors and not to pass them on to third parties.
Appointed for the transmission of data from the EU to the USA Google is relying on so-called standard data protection clauses of the European Commission, which are intended to ensure compliance with the European level of data protection in the USA.
Further information on Google (Universal) Analytics can be found here: https://policies.google.com/privacy?hl=de&gl=de

< b> 10.2 & nbsp; Google Analytics 4
This website uses Google Analytics 4, a service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google") which the use of websites can be analyzed.
When using Google Analytics 4, by default so-called "cookies" are used. Cookies are text files that are stored on your device and enable your use of a website to be analyzed. The information collected by cookies about your use of the website (including the IP address transmitted by your device and shortened by the last few digits, see below) is usually transmitted to a Google server, where it is stored and processed. This can also lead to a transmission of information to the servers of the company Google LLC, based in the USA, and further processing of the information there.
When using Google Analytics 4, your device will use the website The transmitted IP address is always collected and processed in an anonymized manner by default and automatically, so that the information collected cannot be directly linked to a person. This automatic anonymization takes place in that the IP address transmitted by your device is shortened by the last digits by Google within member states of the European Union (EU) or other signatory states to the Agreement on the European Economic Area (EEA).
In On our behalf, Google uses this and other information to evaluate your use of the website, to compile reports on your website activities or your usage behavior and to provide us with other services related to your website and internet usage. The abbreviated IP address transmitted by your device as part of Google Analytics 4 is not merged with other Google data. The data collected when using Google Analytics 4 is stored for 2 months and then deleted.
Google Analytics 4 also enables statistics with statements about age to be created using a special function, the so-called "demographic characteristics" , Gender and interests of website users on the basis of an evaluation of interest-based advertising and with the help of third-party information. This makes it possible to determine and differentiate between groups of users of the website for the purpose of target group-optimized alignment of marketing measures. However, data recorded via the “demographic characteristics” cannot be assigned to a specific person and therefore cannot be assigned to you personally. This data collected via the "demographic characteristics" function is stored for two months and then deleted.
All processing described above, in particular the setting of Google Analytics cookies for the storage and reading of information on your for use The end device used on the website will only take place if you have given us your express consent in accordance with Art. 6 Paragraph 1 lit. Without your consent, Google Analytics 4 will not be used while you are using the website. You can revoke your once given consent at any time with effect for the future. To exercise your revocation, please deactivate this service using the "Cookie Consent Tool" provided on the website.
In connection with this website, the "UserIDs" function is also used as an extension of Google Analytics 4. By assigning individual UserIDs, we can have cross-device reports created by Google (so-called "Cross Device Tracking"). This means that if you have given your consent to the use of Google Analytics 4 in accordance with Art. 6 Paragraph 1 lit. Your relevant login data are logged into your personal account on various end devices. The data collected in this way shows, among other things, on which device you clicked an ad for the first time and on which device the related conversion took place.
We have a so-called order processing contract with Google for our use of Google Analytics 4 concluded, by which Google is obliged to protect the data of our website users and not to pass them on to third parties.
To ensure compliance with the European level of data protection, even when data is transferred from the EU or the EEA to the USA and the possible further processing there, Google refers to the so-called standard contractual clauses of the European Commission, which we have contractually agreed with Google.
Further legal information on Google Analytics 4, including a copy of the mentioned standard contractual clauses, can be found at https: // policies.google.com/privacy?hl=de&gl=de and under https: //policies.google.com/technologies/partner-sites

11) Retargeting / Remarketing / Referral Advertising

Google Ads Remarketing
This website uses the online "Google Ads" advertising program and, as part of Google Ads, conversion tracking from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). We use the offer of Google Ads to draw attention to our attractive offers with the help of advertising materials (so-called Google Adwords) on external websites. In relation to the data from the advertising campaigns, we can determine how successful the individual advertising measures are. Our aim is to show you advertisements that are of interest to you, to make our website more interesting for you and to achieve a fair calculation of the advertising costs.
The conversion tracking cookie is set when a user clicks on clicks an Ads ad served by Google. Cookies are small text files that are stored on your device. These cookies usually lose their validity after 30 days and are not used for personal identification. If the user visits certain pages on this website and the cookie has not yet expired, we and Google can see that the user he clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. This means that cookies cannot be tracked via the websites of Google Ads customers. The information obtained using the conversion cookie is used to generate conversion statistics for Google Ads customers who have opted for conversion tracking. The customers find out the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information with which users can be personally identified. When using Google Ads, personal data may also be transmitted to the servers of Google LLC. in the USA.
Details on the processing initiated by Google Ads Conversion Tracking and how Google handles data from websites can be found here: https://policies.google.com/technologies/partner-sites
All processing described above, in particular the setting of cookies for reading information on the device used, will be only carried out if you have given us your express consent in accordance with Article 6 (1) (a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.
You can also permanently set cookies through Google Ads Conversion Tracking object by downloading and installing the browser plug-in from Google available under the following link:
https://www.google.com/settings/ads/plugin?hl=de
Please note that certain functions of this website may not be able to be used or only to a limited extent if you have deactivated the use of cookies.
Google's privacy policy can be found here: https://www.google. de / policies / privacy /

Pinterest retargeting pixel
There is a pixel (Pinterest tag) from Pinterest Europe on this website Ltd. (Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland ("Pinterest"). With the help of the pixel, information about the surfing behavior of the website visitors can be collected, saved and evaluated in pseudonymised form. The information can be accessed by the user further information that Pinterest has stored about the user, e.g. due to the ownership of an account on the social network "Pinterest". Pinterest uses an algorithm to analyze surfing behavior and can then make targeted product recommendations as personalized advertising banners on the user's Pinterest account Pinterest can also combine the information collected via the pixel with other information that Pinterest has collected via other websites and / or in connection with the use of the social network “Pinterest”, and thus create pseudonymised user profiles erf Asst information is used to personally identify visitors to this website.
All of the processing described above, in particular the setting of cookies to read information on the terminal device used, will only be carried out if you have informed us in accordance with Art. 6 Para . 1 lit. a GDPR have given your express consent to this. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.

Pinterest Tag Conversion Tracking
This website uses the conversion tracking technology “Pinterest Tag” from Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland (“Pinterest”).
If you access our website from a pin on Pinterest we will set a cookie on your computer that interacts with a "tag" that has also been implemented in the form of a JavaScript code from Pinterest. Cookies are small text files that are stored on your device. These cookies lose their validity after 180 days and are not used for personal identification.
If the user is redirected to the pages of this website by a pin on Pinterest and the cookie has not yet expired, the tag records certain user actions predefined by us and can do them Understand (e.g. completed transactions, leads, search queries on the website, calls to product pages). When such an action is carried out, your browser sends the Cookie from an HTTP request to the Pinterest server, with which certain information about the action (including type of action, time, browser type of the end device) is transmitted.
This transmission enables Pinterest to generate statistics on usage behavior on our Create a website after forwarding a Pinterest pin, which we use to optimize our offer.
However, we do not receive any information with which users can be personally identified.
All processing described above, in particular the setting of cookies for reading of information on the device used will only be processed if you have given us your express consent in accordance with Article 6 (1) (a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.

TikTok Pixel
This website uses the "TikTok Pixel ", a tracking technology of the social network" TikTok "of TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland (" TikTok ").
With the help of cookies (small text files that are stored on the device used information about surfing behavior on our website is collected in pseudonymized form, transmitted to TikTok, stored and evaluated there in order to then enable the display of interest-based and personalized product recommendations on TikTok. The subject of the information collected and processed in this way is basically the device ID, the device type, time stamp, the operating system used and the IP address. The information can be assigned to the person of the user with the help of further information that TikTok has stored about the user, e.g. due to the ownership of an account on the social network "TikTok". TikTok can also combine the information collected via the pixel with other information that TikTok has collected via other websites and / or in connection with the use of the “TikTok” social network, and thus create pseudonymised user profiles. Under no circumstances can the information collected be used to personally identify visitors to this website.
The TikTok Pixel also enables us to understand the effectiveness of advertisements on TikTok. If the user is redirected from an advertisement on TikTok to the pages of this website and the cookies have not yet expired, the pixel records certain user actions predefined by us and can understand them (e.g. completed transactions, leads, search queries on the website, calls to product pages). When such an action is carried out, your browser sends an HTTP request from the cookie to the TikTok server via the TikTok Pixel, with which certain information about the action is transmitted. Through this transmission, TikTok can generate statistics about the usage behavior on our website after forwarding a TikTok ad, which we use to optimize our offer.
All processing described above, in particular the setting of cookies for reading information on the used End device will only be executed if you have given us your express consent in accordance with Article 6 (1) (a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website. We have concluded an order processing contract with TikTok for the use of the TikTok Pixel, with which TikTok is obliged to protect the data of our website visitors and not to pass them on to third parties. TikTok generally transmits collected information outside of the European Economic Area and relies on so-called standard data protection clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.

12) Page functionalities

12.1 & nbsp; - Google Web Fonts
This site uses so-called web fonts from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google" ) to be provided. When you call up a page, your browser loads the required web fonts into your browser cache in order to display texts and fonts correctly.
For this purpose, the browser you are using must connect to the Google servers. This can also result in the transmission of personal data to the servers of Google LLC. come in the US. In this way, Google learns that our website has been accessed via your IP address. The use of Google Web Fonts is in the interest of a uniform and appealing presentation of our online offers. This represents a legitimate interest within the meaning of Art. 6 Paragraph 1 lit. f GDPR. If your browser does not support web fonts, a standard font will be used by your computer href = "https://developers.google.com/fonts/faq" target = "_blank"> https://developers.google.com/fonts/faq and in Google's privacy policy: https://www.google.com/policies/privacy/

12.2 & nbsp; Google reCAPTCHA

On this website we also use the reCAPTCHA function from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). This function is primarily used to differentiate whether an input is made by a natural person or is improperly made by machine and automated processing. The service includes sending the IP address and any other data required by Google for the reCAPTCHA service to Google and is carried out in accordance with Art. 6 Para. 1 lit. avoiding abuse and spam. When using Google reCAPTCHA, personal data may also be transmitted to the servers of Google LLC. in the USA.

Further information on Google reCAPTCHA and Google's data protection declaration can be viewed at: https://www.google.com/intl/de/policies/privacy/

As far as legally required, we have your consent to the processing of your data described above in accordance with Art. 6 Para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future. In order to exercise your revocation, please follow the option described above to make an objection.

13) Tools and miscellaneous

Cookie Consent Tool

This website uses a so-called "cookie consent tool" to obtain effective user consent for cookies and cookie-based applications that require consent. The "Cookie Consent Tool" is displayed to users when the page is called up in the form of an interactive user interface, on which consent for certain cookies and / or cookie-based applications can be given by ticking the box. Through the use of the tool, all cookies / services that require consent are only loaded if the respective user gives consent by ticking the box. This ensures that such cookies are only set on the respective end device of the user if consent has been given.
The tool sets technically necessary cookies in order to save your cookie preferences. Personal user data are generally not processed here.
If, in individual cases, personal data (such as the IP address) is processed for the purpose of storing, assigning or logging cookie settings, this is done in accordance with Art. 6 Para. 1 lit.f GDPR on the basis of our legitimate interest in legally compliant, user-specific and user-friendly consent management for cookies and thus in a legally compliant design of our website.
Further legal basis for processing is Art. 6 Paragraph 1 lit. c GDPR. As the person responsible, we are subject to the legal obligation to make the use of technically unnecessary cookies dependent on the respective user consent.
Further information on the operator and the setting options of the cookie consent tool can be found directly in the corresponding user interface on our website. < / p>

14) Rights of the data subject

14.1 & nbsp; The applicable data protection law grants you the following data subject rights (information and intervention rights) vis-à-vis the person responsible with regard to the processing of your personal data ), whereby reference is made to the stated legal basis for the respective exercise requirements:

  • Right to information in accordance with Art. 15 GDPR;
  • Right to correction in accordance with Art. 16 GDPR; li >
  • Right to deletion according to Art. 17 GDPR;
  • Right to restriction of processing according to Art. 18 GDPR;
  • Right to information according to Art. 19 GDPR; l i>
  • Right to data portability in accordance with Art. 20 GDPR;
  • Right to revoke consent given in accordance with Art. 7 Para. 3 GDPR;
  • Right to lodge a complaint in accordance with Art. 77 GDPR .

14.2 & nbsp; RIGHT OF OBJECTION

IF WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR MAIN LEGITIMATE INTEREST YOU ARE RIGHT TO OBJECT THIS PROCESSING WITH EFFECT FOR THE FUTURE FOR REASONS ARISING FROM YOUR SPECIAL SITUATION. FURTHER PROCESSING IS RESERVED IF WE CAN PROVE COMPULSORY REASONS FOR THE PROCESSING THAT OUTSIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING, REPRODUCTION OF THE PROCESSING OR SUBJECT DATA PROCESSED BY US TO OPERATE DIRECT ADVERTISING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA FOR THE PURPOSE OF SUCH ADVERTISING. YOU CAN EXERCISE THE OBJECTION AS DESCRIBED ABOVE.

IF YOU USE YOUR OBJECTION RIGHT, WE WILL END THE PROCESSING OF THE DATA AFFECTED FOR DIRECT COMMERCIAL PURPOSES.

15) Duration of storage of personal data.

15) Duration of storage of personal data >

The duration of the storage of personal data is based on the respective legal basis, the processing purpose and - if relevant - additionally based on the respective statutory retention period (e.g. commercial and tax retention periods).

During processing of personal data on the basis of an express consent in accordance with Art. 6 Para. 1 lit. a GDPR, these data are stored until the person concerned revokes his consent or obligations similar to legal transactions are processed on the basis of Article 6 (1) (b) GDPR, these data will be processed according to Ablau f of the retention periods are routinely deleted, provided they are no longer required to fulfill or initiate a contract and / or we have no legitimate interest in further storage.

When processing personal data on the basis of Art. 6 Para. 1 lit. predominate, or the processing serves to assert, exercise or defend legal claims.

When processing personal data for the purpose of direct advertising on the basis of Art. 6 Paragraph 1 lit. stored until the person concerned exercises his right of objection according to Art. 21 Para. 2 GDPR.

If the other information This declaration does not state otherwise about specific processing situations, stored personal data will otherwise be deleted if they are no longer necessary for the purposes for which they were collected or otherwise processed.